Brock BerryCEO & Founder, AdCellerant |
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Adam ShaffnerSVP, AdCellerant |
Every mobile phone and tablet has its own unique Device ID to distinguish it from other devices in the world. This gives marketers the ability to monitor the location information for a mobile device and target customers or their devices based on where they’ve been, where they live, and much more. Marketers use this collected data to help reach a client’s audience based on where the users have been to help target prospective customers, current customers, and even recurring customers. This webinar will dive into how to leverage Device ID to best target potential customers for your business.