Strategies for Leveraging Your Lists, Increasing O&O Revenue, and Beating the Competition

In this webinar you will learn about:

• Web conversions - Page views, actions, and revenue data, what to track, how, and when.
• Device ID attribution - Foot traffic, print/cable subscriber, and CRM match-backs.
• Google Analytics and reporting dashboard.
• Leveraging subscriber/mailing list databases.
• Customer match campaigns on Google and Facebook using email.
• And more!