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Strategies for Industries During the COVID-19 Pandemic

With the ever-changing news of the Coronavirus pandemic, internet usage is at an all-time high. Advertising inventory across ad exchanges has surged, and this provides an opportunity for businesses to stay in front of their consumers at a critical time.

We understand there may be some advertisers concerned about the current climate, but we also know from historical trends that when this passes - and it will - consumers will come back in a BIG way. This content highlights best practices, who to target, media mix and communication suggestions for many industries.

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